British based Heart of a Coward are using internet trends to their advantage and it’s actually kind of funny. Their song “Shade” features a skull cracking break where the vocalist simply yells “Suffer…. Bitch!” Someone, somewhere came up with the idea to add this as a soundtrack to brutal/funny videos and the band is now encouraging the trend hardcore with success. We have a couple “suffergrams” for you to chuckle at below along with the video for the song which inspired them. The bands has plenty more suffergrams to be found on their Facebook.